A new way to build your BMW

[BHR4CE1]

SOURCE: BMW Blog

BMW Using Microsoft Surface for Product Navigator


BMW has hosted a video on how they are implementing Microsoft Surface for product configuration. BMW is the first car manufacturer worldwide to use this product commercially. By interacting with this multi-touch surface that runs on special hardware and software provided by Microsoft, customers can configure their BMW and instantly see their results.

The Microsoft Surface is a multi-touch interface that allows a user or multiple users to manipulate digital content by using hand movements instead of a mouse or keyboard. BMW will take the customer experience to another level with this technology, basically each customer can configure their future car by simply placing some small tiles on the touch-screen and the car’s color will change instantly. This also applies to different trims or wheels. See video below...

http://www.youtube.com/watch?v=gX6u1mTZHPQ&eurl=http://www.bmwblog.com/&feature=player_embedded

[InsidiousSpeed]

When I was ordering my Individual M6 coupe, the dealer had this 42" flat screen monitor with the BMW Configurator showing. Basically, just the same stuff you and I would see on a computer at www.bmw.com (http://www.bmw.com) but on a big screen TV, hooked up to a mouse. The dealer was quite proud of the set up, in the middle of the dealership, with leather lounge near the TV where we sat. It felt comfortable and was a relaxed setting for customers, as it should.

Mr. 650iOzBoy wanted Blue Onyx, with Champagne Merino leather.

Mr. Dealer and assistant fumbled through the screens.

10 minutes later, they said to me: "I don't think Individual is loaded yet". :greenlaff::greenlaff::greenlaff:

[AusBmw]

When I was ordering my Individual M6 coupe, the dealer had this 42" flat screen monitor with the BMW Configurator showing. Basically, just the same stuff you and I would see on a computer at www.bmw.com (http://www.bmw.com) but on a big screen TV, hooked up to a mouse. The dealer was quite proud of the set up, in the middle of the dealership, with leather lounge near the TV where we sat. It felt comfortable and was a relaxed setting for customers, as it should.

Mr. 650iOzBoy wanted Blue Onyx, with Champagne Merino leather.

Mr. Dealer and assistant fumbled through the screens.

10 minutes later, they said to me: "I don't think Individual is loaded yet". :greenlaff::greenlaff::greenlaff:


Because windows can't handle Individual.

so it popped this

http://weblog.infoworld.com/zeroday/archives/images/BILL-GATES-bsod.jpg


:greenlaff: